Posts filed under 'insurance'
These days you can save time and make life easier by using the latest technologies such as the internet. According to swiftcover.com seven out of ten people are now doing their banking and setting up their insurance online, whilst four out of ten people are doing their shopping via the internet. However there are still those things which people find a waste of time.
According to car insurer swiftcover.com these are the UK’s biggest wastes of time:
• 29% of people said commuting to and from work
• 26% of people said telephone sales callers
• 25% said doing chores or the housework
• 23% said long queues in shops were the biggest waste of time
• 16% said doing paperwork, i.e. banking, filling out forms etc
• 14% cited slow drivers as the biggest waste of time
Tina Shortle, marketing director for swiftcover.com, said:
We live in a fast-paced world where we want things to happen immediately and demand instant gratification, which is why the growth of online retailing has been so quick – the internet is fast, simple and convenient, letting us decide what we want to buy and when we want to buy it.
August 4th, 2010
swiftcover.com won the Marketing Initiative of the year award at the 2010 British insurance awards for the success of the Iggy Pop marketing campaign. The awards were held at the Royal Albert Hall.
The innovative, multi-strand marketing campaign incorporating both digital and traditional strategies helped increase sales by 38.5% in 2009 and increase brand awareness by 90%.
Marketing director Tina Shortle explained how great it was to win the award:
It is great to win such a coveted award, particularly one that is chosen by our peers and key figures in the insurance industry. We are also pleased that the award acknowledges the work we are doing to engage with the public, both our existing policy holders and potential customers. swiftcover.com believes that building stronger relationships with consumers is vital for a successful insurance market.
August 2nd, 2010
swiftcover.com is celebrating its 5th birthday by giving away free car insurance to seven customers. The promotion began on Monday 26th and will end early next week.
To stand the chance to win all you need to do is buy a car insurance policy by visiting www.swiftcover.com. Your name will then be entered into a prize draw to win free insurance for a year!
Tina Shortle, marketing director for swiftcover.com, says:
It has been an amazing first five years, so we wanted to celebrate by rewarding the people who have made it all possible – our customers. We look forward to the next five years of offering cheap, hassle-free insurance to UK drivers.
There are still a few days left of the promotion so buy now for your chance to win!
July 30th, 2010
Adventurous holidays are becoming more popular according to research done by swiftcover.com. They found that when it comes to extreme holidays 23% of people would go white-water rafting, 17% would like to drive a fast car around a race track and 16% would do a parachute jump. There is a definite shift in holiday habits, and while luxury holidays are still very popular, more people are choosing something more exotic and adventurous. However dream holidays such as these do come at a price. Some people choose to save for their dream holidays which could take years, some will pay on their credit cards and 4% of people say they would marry a rich man or women!
Roman Bryl, Travel Underwriting Manager for swiftcover.com, says:
If people are venturing farther afield they do need to make sure they have the right travel insurance that covers them for more exotic destinations beyond Europe and provides adequate cover for things like medical emergencies, which can be very expensive. Backpackers should consider insurance such as swiftcover.com’s Gap policy, which is specially designed for their needs.
July 27th, 2010
A common debate which has been going on as long as I can remember is whether woman or men are better drivers. If you ask a group of men what they think they are likely to say men are better drivers, however many organisations and insurance provides are specialising in products for female drivers.
A recent survey done by confused.com found that women take longer to pass their driving tests. The average women needs 21 lessons before they are able to pass the test, whilst men take 17 lessons on average. Females were also found to be more nervous before a test so this fact could be down to nerves rather than bad driving.
A study which came up last year found that women take 20 seconds longer to park than men. However it is thought that this is because men have greater spatial awareness and coordination which helps them better assess where the car is moving to.
When it comes to road safety it seems that men have a bit to learn according to figures from the road safety charity Brake. More than 80 per cent of all drunk or drug charges, careless driving convictions, speeding offences and convictions for neglecting traffic signs were brought against men in 2008.
This is probably a debate which will never end but all these facts show that its not just females who need to shop around for car insurance, males should also think about shopping around for the cheapest cover.
July 19th, 2010
On Sunday 23rd May thousands of runners gathered at the starting line, ready to run the 2010 Edinburgh Marathon. Many of the entrants ran for charity, raising millions for a number of good causes. Included in the crowd of more than 9000 runners, was the purple and orange stuck man, who took part in the race with a fantastic finish time of 3:49:09. The stuck man was promoting swiftcover.com’s recently launched iphone application called stuck. Stuck allows users to post twitter-style comments when they are stuck, whether they have a song stuck in their head, stuck in traffic or …stuck behind a slow person in a race. Other races on the day included the Scottish half marathon and the Hairy Haggis team relay. The crowd of spectators, the runners, and all the people organising the event made the day a great experience for everyone.
If you fancy entering the race next year then keep an eye out on the 1st September when entries will be open to the public.
June 17th, 2010
The department of transport has officially approved electronic car insurance certificates, which will make life much easier for drivers. Drivers will no longer have to wait for insurance certificates to arrive by post, but can receive them by email just a few minutes after purchasing insurance. The move will also make taxing your car easier as you can do it online using your electronic certificate, avoiding post office queues.
Car insurer swiftcover.com has welcomed the news by saying
We are delighted to see that e-certificates for motor insurance have finally been approved by the Department for Transport as this has been something that swiftcover.com has been pushing for since we began in business.
Our service is based on making car insurance quicker, simpler and more efficient to organise, which not only saves drivers time, by getting rid of things like call-centres, it also helps save costs.
This is a great move to make insuring your car easier and faster which most importantly means more time to spend on yourself!
May 27th, 2010
You would think that a multi-car insurance policy would save you money but in actual fact it could be cheaper to buy individual policies, according to swiftcover.com. They put it to the test and compared the price of two popular cars on a multi policy with the cost of insuring them separately. They found that multi car policy users could be paying up to twice as much for their car insurance!
Over the past 30 years the number of households with more than one car has grown and in 2008, 32% of households had access to two or more cars, so it’s no surprise that multi-car insurance sounds appealing to many. But before you rush into buying your insurance, it’s a good idea to compare the prices of different policies first- you could save yourself a lot of money.
May 1st, 2010
The freezing weather which we experienced at the start of the year has certainly taken its toll on the roads, with the number of potholes increasing by 60 per cent in the past two years. The AA reported that the amount of potholes has resulted in an increasing number of car insurance claims, and people have been left with flat tyres, damage to the wheels, steering and suspension problems.
I came across a useful website last week called fixmystreet.com where you can report potholes and other local issues; they will then forward your report to the local council, who will then look into the problem. There are a number of websites similar to this one which are useful for reporting damaged roads.
If your car has been damaged after hitting a pothole then you may be able to claim from the local highways authority. Here is a useful article about claiming for compensation: http://www.moneywise.co.uk/news-views/2010/02/09/claim-compensation-pothole-damage.
March 19th, 2010
Iggy Pop and the stooges were entered into the Rock And Roll Hall Of Fame on Monday night. The award took place in New York, where Iggy took to the stage and accepted the honour saying:
It’s a big industry. If it makes the right decisions, it will stay an industry. Music is life, and life is not a business.
Iggy and the stooges then performed ‘I wanna be your dog’ which according to the Mail Online was an energetic performance, which was accompanied by inductor Billie Joe Armstrong of Green Day and Eddie Vedder of Pearl Jam. Abba and Genesis were among the other groups who were also inducted into the hall of fame.
Iggy and the stooges have made a comeback this year and Iggy Pop also recently fronted swiftcover.com’s ‘Get A Life’ advertising campaign, which helped the insurer increase sales by a third in 2009.
http://www.youtube.com/watch?v=rKCmQe9vaNI
March 18th, 2010
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