Road rage research

November 5th, 2009

Road Rage is a common part of everyday driving for some motorists, but identifying an angry driver is often impossible unless you hear a horn, or manage to get a glimpse of an angry stare.

However, US Academics have researched into these actions and came up with a somewhat interesting fact about motorists and their car stickers. Research has shown that drivers who display stickers on their cars, have the tendency to become more aggressive behind the wheel, due to car stickers acting as a territorial mark.

Research was conducted in the UK by car insurance company swiftcover.com. Thankfully only 3% of UK drivers displayed these ‘territorial marks’ in their vehicles, although 13% admitted to having an ornament hanging below their rear-view mirror. 2% of the focus group also admitted to displaying furry dice in their cars.

In the US, Colorado State University found that drivers who displayed stickers, were also prone to acting more territorial while driving on the roads, and were shown as aggressive drivers when other motorists invaded their space.

swiftcover.com took the information with a pinch of salt, and expressed that something like this would never provide enough proof for anyone’s Motor Insurance to increase.

Entry Filed under: research, cars